In Rossopomodoro’s restaurants bottled condiments arrive at diners’ tables in recycled tomato tins. This method is shared by other restaurant brands, so we thought we’d give Rossopomodoro a point of difference by dressing up their blank tins with some customised labels. What with Rossopomodoro meaning ‘red tomato’ it’s a uniquely relevant touch.
Paying homage to classic Neapolitan packaging, we pastiched a selection of retro-style labels bearing the Rosso name. These are now applied to the condiment tins to emphasise Rossopomodoro’s proud Neapolitan heritage. Another job in the can...