Taste of London is the capital’s foremost restaurant trade fair. We were appointed by Rossopomodoro to design a stand for their inaugural appearance at the show. As a relatively unknown debutante, Rossopomodoro needed a stand with sufficient impact to attract big numbers of visitors to sample their authentic Neapolitan pizza. We’d already generated the styling for their restaurant interiors so the obvious solution was to apply an enhanced ‘hi-vis’ version of that style to the stand. Our colourful and vibrant Neapolitan street scene provided the perfect backdrop for the lively theatre of pizza making.  

The stand was a huge success and crowds flocked for a genuine taste of Napoli. The icing on the tiramisu (and a feather in our cap) was winning the Taste of London Best Stand Design Award. 

interior / photography / events / food and drink